We are rebranding to "p to m"
Hi, everyone! We hope you are all well. Today, we have some exciting news to share with you. Starting in February, our brand name will be changed from "Mais ou Menos Knitting" to "p to m."
We are super excited that we are finally ready to say goodbye to our "Mais ou Menos" era.
For us, being "mais ou menos", which means "so-so" in Portuguese, was a way we coped with our struggles for years. We tried to have an ordinary, so-so life, despite being an immigrant, LGBTQ+ people and living with chronic or/and mental diseases, in a country that is not so open-minded about diverse outsiders.
We were living our mais ou menos life. But in recent years, we have been feeling a bit weird with our way of thinking. We felt that we were not seeking mais ou menos life anymore. We were not satisfied with our so-so life. Through knitting, we started thinking that our lives could be much more than ordinary. We realized that we were too loud, colorful, and joyous to be mais ou menos.
So, we decided to say goodbye to our favorite word that built us and helped us for years. We are ready for our new journey and a new start.
Our new brand name is "p to m"
Our new brand name has quite an interesting story. Those who knit probably guessed it; it means " purl to marker." We use this instruction to knit garter stitches, and this phrase appears in every pattern we have written.
Usually, to knit garter stitches, you knit on both the right and wrong sides, right? Instead, we repeat purl stitches on both sides, using Portuguese-style purling. (Which makes the process super easy and fast!)
The garter stitch is a technique that has a special place in our hearts. I learned it from my deceased grandmother, and I taught it to PQ. It's like a history that has been told. Something we can pass on to another person and keep the heritage alive.
The other meaning of our name is, obviously, our initials. Coincidentally, the word "to" in Japanese means "and". Therefore, p to m also means P and M, PQ and Maysa.
We loved our previous brand name, Mais ou Menos Knitting. We lived our lives believing that we would be alright one day, even with our weaknesses and traumas. We will have an ordinary, so-so life one day, even with our daily struggles. However, we feel that we are not in the same place anymore. We believe now that we can be more than ordinary. We can create something unique and memorable. We believe that our new brand name represents us more accurately.
For us, "p to m" is a magic spell. We will try our best to create and express our vision through knitting. We hope that we can inspire you to do the same. And we would like to invite you to this journey with us, to knit your dream life.